A topic, not a profile

People often ask me: what's your project? What's your app actually for?

Summing up noctok is as simple as it is complicated. Chatting around a shared topic means both everything and nothing at once. Defining noctok mostly means saying what this app isn't.

noctok isn't a dating site, noctok isn't a general chat room, noctok isn't a place where you share private content.

noctok is the app you open when you want to talk about a specific topic, at a specific moment, with someone who wants the exact same thing at the exact same time.

The topic, the #tag, is the heart of the app that makes that connection happen.

Your profile, your picture - that's not a summary of who you are, meant to be displayed, judged, swiped.

Concept set, ambiguity cleared, more is on the way...